About Project
iSettlePay is a cutting-edge payment processing platform designed to simplify online transactions for businesses of all sizes. With support for multiple payment methods, including credit cards, bank transfers, and digital wallets, iSettlePay ensures secure and efficient payment experiences for customers worldwide.
We developed a deeply optimized website for iSettlePay, built on the SILO structure to achieve maximum SEO efficiency. The site is thoroughly integrated with advanced tracking systems, enabling comprehensive performance analysis and user behavior insights. This approach ensures seamless navigation, enhanced discoverability in search engines, and a user-friendly experience for a global audience.
Profile
Technologies
Design
Work Process
The development of the iSettle website was a comprehensive project handled entirely by the ScaleMeUp team, from initial planning to content creation and final implementation. The process, which spanned approximately three months, included detailed research, design, content preparation, and technical development. Post-launch, the project transitioned to ongoing support and optimization.
Device-Optimized Experience
The UX is fully adaptive, providing a seamless experience on desktops, tablets, and mobile devices. Minimal changes were made for smaller screens, ensuring the site remains stylish, user-friendly, and easy to navigate on any device.
Key
Functionality
We developed a flexible template-based system that allows the creation of unlimited pages, providing scalability and efficiency for iSettle. Each page is designed to highlight the core features of iSettle, presenting its payment solutions and integrations in a clear and engaging way.
Additionally, a custom CMS was implemented to enable easy management of content, ensuring that updates and expansions can be handled effortlessly. This setup ensures iSettle can grow alongside its users, maintaining a consistent and professional presentation.
CMS
The custom CMS enables dynamic management of all tour options on the website, allowing adjustments based on weather and daily conditions.
Integrations
Integration with Pipedrive has been implemented, ensuring all leads are automatically captured and organized within the CRM system.
Marketing
The product and its advantages are clearly presented, laying a strong foundation for future marketing campaigns.
SEO
Extensive SEO optimization has been carried out, with regular audits performed using Ahrefs and continuous monitoring of the website’s search engine performance globally.
Project
Results
- iSettle now has a professional website as a foundation for future campaigns
- Built a flexible, scalable platform ready for expansion
- Digitized lead processing workflows for efficiency
- Initiated lead generation to drive sales growth
Project
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